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Technical SEO issues are more common than most users expect, but you do not have to hire a team of specialists to resolve them.
Developers and web designers want to assure everything on their website is up and running at optimal levels. Therefore, similarly to your website’s site health, monitoring your website’s SEO is important to keep your ranking growing.
In this article, we will discuss some of the issues that affect your website’s technical SEO and how to find and solve them. Included will also be tools that you can use to better manage and monitor your website’s SEO rank and Domain Authority score.
Domain Authority
Your Domain Authority (DA) is a score for your website created by Moz, which gives you a ranking from 1-100 in order to predict if your site is likely to appear higher in a search engine search.
The score is calculated on different factors; therefore, your domain’s score will fluctuate with time. It uses an algorithm to compare how often Google search uses your domain over a different domain within that same search.
Therefore, if your domain ranks higher than a competitor’s domain, it regards it as having more authority. For example, Amazon will have a higher domain authority than a regular eCommerce website.
Why does Domain Authority matter?
Domain Authority is not a Google ranking factor in and of itself....
Read Full Story: https://searchengineland.com/top-technical-seo-issues-every-webmaster-should-master-386963
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