Search engines' best practices are the guidelines that help companies understand what lines they shouldn't cross. However, it doesn't detail how to get there.
HOUSTON, TEXAS, UNITED STATES, August 11, 2022 /EINPresswire.com/ -- As an online marketing company that's been helping businesses since 2013, Actual SEO Media, Inc. defines "SEO Best Practices" as strategies that fall in line with search engines' strict guidelines. However, these best practices are only guidelines on how not to cross the lines set and be considered manipulative. For example, these guidelines won't explain how to optimize a website aside from what to avoid.
Search engines like Google are constantly updating their algorithms. These guidelines can frequently change, which can affect how well a website is optimized. Using its years of experience helping clients fine-tune their websites, Actual SEO Media, Inc. offers best practices on how to out-practice Google's best practices.
1. Utilize the Best Platform
A company's website is the basis for its online activities. Whether it wants to utilize online marketing strategies or have a platform to interact with customers effectively, a website is a must. When building the base of the website, many people choose self-hosted open source solutions, such as WordPress. Although these types of solutions allow businesses to optimize and customize the website to their liking, there is a need for technical skills for optimizing templates, handling constant updates,...
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