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Friday, March 29, 2024

How To Beat Your Competition Using Only SERPs - Search Engine Journal

Last updated Monday, August 15, 2022 01:00 ET , Source: NewsService

This post was sponsored by Bright Data. The opinions expressed in this article are the sponsor’s own.

Wondering how you can easily beat your competition without adding another tool to your marketing stack?

The answers to how your competition is beating you are available to you – for free.

Where? How?

In SERP data on SERPs.

What Is A SERP & How Does It Help Me Beat My Competitors?

Search engine results pages (SERPs) are the results shown when you search for anything on search engines like Google, Bing, and more.

SERP data is the information located within each individual result on the SERP.

This data is free-to-see, public web data that can help you improve and boost your position in search engines around the world.

You can pull SERP information from both paid and organic search results, and get full visibility into what your competition is doing.

You can use SERPs to:

  • Uncover hidden trends.
  • Improve paid advertising.
  • Expose content gaps.
  • Understand how content performs from region to region.

But how do you easily find this information to better your content?

Have it automatically collected by a SERP scraper.

Get the data immediately, so you can start building your SEO strategy faster.

Easily Collect Free Competitor Information Using SERP Scrapers

SERP scrapers, or SERP AIs, can easily and automatically collect SERP data from different search engines.

Long story short, there is a lot of great data to collect, due to the different factors that affect a SERP, such as...



Read Full Story: https://www.searchenginejournal.com/beat-competition-serp-api-brighdata-spa/459406/

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