The Federal Trade Commission's major move towards crafting data privacy rules is the latest signal of a potential end to Big Tech's expansive use of online data.
Why it matters: As people grow more wary of the online trails of digital data they leave behind, the lack of data privacy protections in the U.S. has increasingly become a glaring source of concern for many.
What's happening: The FTC voted 3-2 along party lines last Thursday to seek comment on the harms of "commercial surveillance" and whether privacy rules are needed.
The advance notice of proposed rulemaking, the first step in the rulemaking process, asks several questions about companies' data collection practices and the potential to harm consumers, including children.
"We've seen now that the growing and continuing digitization of our economy means that [privacy violations and data security breaches] may now be prevalent, and that case by case enforcement may fail to adequately deter law breaking or remedy the resulting harms," FTC chair Lina Khan said in a call with press.
Meanwhile, the FTC's efforts come as bipartisan lawmakers try to pass a comprehensive privacy bill, which has advanced farther than similar proposals.
The American Data Privacy and Protection Act would allow consumers to opt out of targeted advertising and require companies to minimize the data they collect, among other measures.
It is sponsored by three of the four lawmakers leading the top committees in the House and Senate that need to...
Read Full Story: https://www.axios.com/2022/08/15/data-privacy-big-tech-ftc-congress
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