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If your business isn’t building quality backlinks, you’re not building prominence.
If you’re not building prominence, you’re missing one of the fundamental criteria to rank higher in the search engine results pages (SERPs).
It’s long been known that Google’s search algorithm rewards distance, prominence, and relevance.
All three of these SEO pillars impact your search ranking.
And while a business can’t always impact distance from the searcher, it can work to improve its relevance and prominence.
As Google shares, prominence is based on “information that Google has about a business, from across the web, like links, articles, and directories.”
The bottom line is: Every business needs quality, white hat backlinks.
White hat backlinks essentially serve as a vote of confidence from a website and tell Google your web page is a trusted resource.
The more votes of confidence your web page has, the more prominent it will be seen to be.
And, white hat backlinks are done through ethical means rather than leveraging spam tactics.
Yet, obtaining quality backlinks is easier said than done.
12 Ways To Get Quality Backlinks (That Really Work)
If you’re looking to build your white hat backlink strategy, you’re in the right place.
This post will share 12 proven strategies that work to...
Read Full Story: https://www.searchenginejournal.com/how-to-get-quality-backlinks/460802/
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