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Monday, January 30, 2023

How To Increase App Downloads for Your App - Geektime

Last updated Monday, August 29, 2022 12:09 ET , Source: NewsService

startups

When you spend time, energy, and resources developing a new mobile app, you always expect that a significant number of users will download it. Unfortunately, that isn't the case

Though it is difficult persuading people to download new apps, there are many tested and trusted ways to increase app downloads. Increasing app downloads is a skill and accomplishment in itself. Every day, approximately 2,000 apps are published on the Google Play Store and Apple's App Store, all expecting to record increased app downloads. In 2020 alone, over 142.9 billion apps were downloaded. But how do we make sure yours succeeds? Follow the following steps.

4 Tips on How to Increase App Downloads

1. Focus and prioritize app store optimization

Most Android and iOS users learn about new apps through Apple's App Store or Google Play. Obviously, being selected as an Editor's Choice is the greatest form of promotion on app stores. But you don't have complete control over that. However, your app listing is in your control. The process of making your app store page as accessible and attractive as possible is known as app store optimization or ASO.

In practice, this involves including the best keywords available, creating a captivating title, writing an engaging app description, and uploading eye-catching images. Many apps that record low download rates fall short in at least one of these factors.

So, what is app store optimization?

App store optimization (ASO) is the process of optimizing...



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