Technology
Photo from Unsplash Originally Posted On: https://www.bowenmedia.com/thoughts/website-agency-vs-seo-agency-key-differences
Photo from Unsplash
Every business taking its digital presence seriously focuses on website design and search engine optimization. This invites a lot of comparisons – should you hire a company that specializes in web development, or SEO? Is it better to hire a company that specializes in SEO, and also does ‘some’ web design, or vice versa? If budget is a factor, which should your organization prioritize?
Here at BOWEN, we approach these tasks holistically – growing businesses need a company that can offer high-quality web design and SEO, and they need to be able to do both of them very well. A glowing new website with little to no traffic is a tragic thing. At the same time, traffic has to be relevant to the business and eventually convert to desired high-value actions. If users are bouncing off your website left and right due to an outdated web experience, an SEO-leaning approach will also fall short, as it may improve search visibility, but to a page that cannot capitalize effectively and retain user engagement.
The answer is to work with an agency that has specialists in both web design and SEO services. These are team members who can work synergistically, and will be present at the start of your project. This avoids the most common (and expensive) pitfall of hiring one company, then the other – disjointed communication between agencies...
Read Full Story: https://www.newschannelnebraska.com/story/47243407/website-agency-vs-seo-agency-key-differences
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