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The Google Ads Keyword Planner is a useful tool; there’s no doubt about that.
Whether you’re starting your first Google Ads campaign or your hundredth campaign, having a plan or forecast is critical.
But have you ever thought of using the Keyword Planner as a way to forecast trends in the future?
Staying ahead of the curve by predicting demand can set you apart in any competitive market.
In this post, I’ll walk through how to use the Keyword Planner tool and how to use it so your PPC and SEO efforts can work together.
What Is The Google Ads Keyword Forecast Tool?
It’s one thing to know what’s trending now.
That’s a valuable asset for any digital marketer.
But what about what will be trending tomorrow or farther into the future? How do you even predict that?
The Google Ads Keyword Forecast tool does just that.
It’s an awesome option for anyone looking to up their SEM and SEO game by narrowing down the future potential for any keywords or groups of keywords.
According to Google, it updates its forecasts daily with data from up to 10 days past.
This data includes market changes that occurred throughout this time.
It also considers seasonality, so you’re not confused by natural market fluctuations.
In short, Google Ads Keyword Forecast is a pretty cool tool.
How (& Why) To Use The Forecast Tool
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Read Full Story: https://www.searchenginejournal.com/google-ads-keyword-forecast-tool/453068/
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