As artificial intelligence evolves, so too does its potential to help businesses improve their organic search rankings.
Content is a key part of search engine optimization. Optimizing content is the process of ensuring it appeals to humans and search engine bots. The goal is for Google and other search engines to rank the content so that humans can discover it, engage with it, and eventually purchase goods and services because of it.
Employing AI
Artificial intelligence cannot yet take over the content optimization process. But it can help with keyword research, idea generation, and basic writing.
Keyword research is critical in content optimization, as it identifies the words and phrases that prospects are searching for. AI-based tools can uncover new and trending keywords and the ease or difficulty of ranking for them and others.
AI can help generate ideas by analyzing your existing content and trends in your industry.
RankIQ, a human and AI-powered SEO tool, provides key phrase research and content ideas. Combined with other AI tools, such as Jasper, it can streamline content marketing and SEO.
Of the many tasks for AI, writing is perhaps the most controversial. Multiple AI-based writing tools claim to produce quality content. They cannot yet replace humans in my experience — or even come close in most cases — but they are helpful.
One such tool is Quill, by Narrative Science. Quill combines data and artificial intelligence to generate reports, articles, and other types...
Read Full Story: https://news.google.com/__i/rss/rd/articles/CBMiSGh0dHBzOi8vd3d3LnByYWN0aWNhbGVjb21tZXJjZS5jb20vYWktYmFzZWQtY29udGVudC1pcy10aGUtbmV4dC1zZW8tdG9vbNIBAA?oc=5
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.
