Two weeks ago I mentioned that due to a change in Google’s SEO rankings that sites are more and more posting how-to articles in order to get ranked as “useful.” Sites on Google are ranked by usefulness, keywords, not being written by AI, a variety of factors that if you happen to know makes you the front page of a Google search.
TL;DR – observation of SEO attempts by seven major Android blogs makes me worry there will be two left next year.
A month or two ago Google search made some changes and many sites saw a huge drop in search engine referred visitors. Pocketables included.
As some of our Android how-to articles have been being hit, we’ve been regaining some momentum, but whatever. There’s no AI that’s going to rank Pocketables particularly high when it’s whatever tech on whatever platform catches our interests and some PR firm is willing to take a risk on us. Am I complaining? Probably, but not really. I get to play with toys and get beer money for it.
Larger Android sites have people getting paid to write for them, and for them the attempts to churn out what Google thinks is useful content is a paying gig. What they’re missing is that the sites are and were about Android, not how to negotiate a better deal on Netflix, not how to do basic math in an Excel cell, how to modify a playlist order, gaming guides for beginners, literally how to press a button, how to cancel YouTube Premium.
See, these are all useful articles, I won’t deny that a social media menu option...
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