Welcome to the big Google Webmaster Report for December 2022, the last one for the 2022 year. It was a fun 30 days or so; we learned a lot. The VP of Google Search, Hyung-Jin Kim, told us E-A-T is used everywhere and that there was a Coati algorithm that replaced Panda. Talking about algorithms, we had zero confirmed algorithm updates in the past month but a bunch of unconfirmed updates. Google also documented its more notable Google algorithm updates, calling updates now systems.
Google added a new spam policy to trump all spam policies, a catch-all, if you will. We heard more about Google's stance on AI content and how links are not as important. Oh and we are still at our last batch of desktop-first indexing.
There was just a lot, like November webmaster report. Oh, and we still have ongoing chatter from the last unconfirmed update.
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