Travel advisor Ellen Paderson had a brilliant idea back in 2006, and it has paid off in spades ever since.
She had been successfully arranging destination weddings for several years through her Smiles and Miles Travel agency. Then she read an article about a boy who celebrated his bar mitzvah at a Jewish synagogue in St. Thomas, USVI - and that sparked an idea about how she could apply her skills and experience with destination weddings to a new niche. In that instant, Bar Mitzvah Vacations was born.
Founded in 2006, Bar Mitzvah Vacations specializes in destination bar and bat mitzvahs. These are family travel experiences that include the solemn observance of a Jewish boy’s or girl’s coming-of-age ritual. Paderson has arranged these once-in-a-lifetime celebrations in synagogues throughout the Caribbean, Europe, and the U.S., as well as on cruise ships.
Meeting a need out-of-the-box
One of the reasons Paderson has flourished is that she created a distinct specialty that meets the need of a large market segment with an out-of-the-box approach.
“Families are looking for alternatives to traveling to Israel for this type of event,” says Ellen Paderson, owner of Bar Mitzvah Vacations. “Being Jewish, I understand the challenges that a child may encounter in preparing for a bar/bat mitzvah. A boy or girl may have special learning needs or a heavy sports schedule, for example. I offer simpler options to these families, which can reduce the stress of preparing for the event.”
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