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Friday, February 3, 2023

Google Answers How Long It Takes To Recover From Algorithmic Penalty - Search Engine Journal

Last updated Friday, January 6, 2023 08:05 ET , Source: NewsService

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In a recent Google SEO office-hours Google answered the question as to how long it takes to recover from an algorithmic penalty that arose from content quality issues.

Google’s new office-hours format doesn’t allow for follow-up questions, resulting in answers that lacks nuance and are less helpful than the old format where the Googler can ask clarifying questions.

For example, we have no idea if the “algorithmic penalty” that is referenced in the question means that the site completely disappeared from the search results or if it simply dropped a few positions.

There’s a difference between the two situations.

This is the question that was asked:

“…if a website gets algorithmically penalized for thin content, how much of the website’s content do you have to update before the penalty is lifted?”

There’s a lot of information that is missing from that question.

  • Did Google send the publisher a message that their content was “algorithmically” penalized?
  • Is the person asking the question assuming they are penalized and doesn’t actually know?

Here is the answer:

“Well, it’s generally a good idea to clean up low quality content or spammy content that you may have created in the past.

For algorithmic actions, it can take us several months to reevaluate your site again to determine that it’s no longer spammy.”

It Takes...



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