The new Digital PR agency, Modern Classic Digital, will be providing SEO-driven Digital PR to UK brands, with two accounts already won.
Modern Classic Digital is based in Guildford, Surrey, and founded by 26-year-old PR pro, Barney Packer. The agency will be providing UK brands with a combination of media coverage, enhanced industry presence, and SEO benefits.
Barney has worked with agencies for five years since earning a degree in Journalism and Public Relations, stating that it was “time to utilise my knowledge and experience to create an agency that pulls brands into the digital age”.
Modern Classic Digital earns its name from combining the traditional aspect of PR with the contemporary SEO knowledge needed for brands to truly succeed online and climb Google’s SERPs (search engine results pages).
Commenting on the launch of Modern Classic Digital, Barney said: “I’m hugely excited about what’s to come for Modern Classic. We’re an agency armed with a huge amount of knowledge in both PR and SEO, meaning we’re able to provide brands with a results-based approach that brings them much more than a vanity metric.
“Too often Digital PR is approached from an out-dated perspective, which ultimately leads to a campaign with little to no SEO value. Instead, we’re activating our expertise from a modern SEO perspective which results in fantastic thumb-stopping campaigns that genuinely benefit our clients’ presence on Google.”
By Mark Adair – Correspondent, Bdaily
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