If you want your site to be at the top of search engines, you likely have started researching SEO best practices.
Perhaps you have mastered all that you need to know about technical SEO, but your WordPress site still doesn’t seem to be ranking well, and you want to get down to the root of the problem.
As the most popular CMS worldwide, there’s no doubt that many top results on search engines are WordPress websites.
Read on to find some of the most common reasons your WordPress site is not ranking and how to resolve them.
Ensure your site is not hidden from search engines
Some users might find it surprising that all new WordPress installations block search engines by default.
The Search Engine Visibility setting in WordPress exists to prevent search engines from discovering a site that is not fully built. This setting is easy to disable once your WordPress is ready to go public.
To turn this setting off, log into your WordPress dashboard. In the left menu, locate Settings, then navigate to Reading.
On the Reading page, scroll down to find the Search Engine Visibility setting.
Uncheck the Search Engine Visibility box and be sure to Save Changes.
Choose the right keywords to target
Researching content that fits your industry should always be your first step to revisit if your site is not ranking as you hope it would.
Keywords are how engines find your content and know where to index it. Making sure you understand your company’s goal, and target keywords will help your ...
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