Jeremy Kitt is a local author, radio presenter, web designer and SEO consultant based in Thanet
The release of a new generation of tools powered by Artificial intelligence (AI) has been met with a mixture of excitement and anxiety. AI can be used to answer questions, create copy, write essays, debug code and generate stories, among other things. There are concerns however, about the use of AI and how it will affect all of us.
For example, the introduction of new AI based tools has the potential to create job losses. How can we determine the quality of content generated by AI and can it be trusted? How can you tell if content has been written by a person or generated automatically? In this article, written by a person, by the way.
I attempt to answer some of these questions and examine how Artificial Intelligence is transforming online content and look at some of the implications of its use. AI is changing the ways in which we interact with web content; this includes everything from personalized search results to automated content creation. How concerned should we be about the impact of Artificial Intelligence on online content and the implications for all of us, for both businesses and consumers?
Web content is becoming more personal
One of the most significant ways in which AI is affecting web content is through increasing personalization. Algorithms can analyze a web user’s search history, their browsing habits, and other data to build a profile in order to provide more...
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