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Thursday, March 28, 2024

This day in search marketing history: January 29 - Search Engine Land

Last updated Sunday, January 29, 2023 01:05 ET , Source: NewsService

Google penalizes French link network

In 2014, Google’s Matt Cutts tweeted, “Today we’re taking action on a French link network that violates our quality guidelines (Buzzea).”

Buzzea was less than thrilled about being called a link network, saying they “oppose this assertion since we never stopped wanting to keep the ethical side of sponsored articles focusing on quality and natural links created.” As a result of the penalty, Buzzea officially called it quits.

Read all about it in Google Takes Down Another Link Network, France’s Buzzea.

This was hardly the first link network Google had gone after:

Buzzea would be just the first of several link networks Google identified and took action against later in 2014:

Also on this day

2021: Citing advertisers’ brand safety concerns, Facebook said the feature would allow marketers to choose whether to show their ads alongside potentially sensitive content.

2020: URLs shown in featured snippets that appeared in the right rail of Google desktop results would continue to be included in the main organic listings.

2020: In this installment of Barry Schwartz’s vlog series, he chatted with Barone about the older days of SEO and then moved on to how her career has changed over the years.

2019: Search marketing experts offered feedback on when to pay for search analytics tools, factors to consider and making the most out of what you buy.

2019: Google added a microphone to the Google.com search field on Android phones to enable mobile web voice...



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