Swansea-based AD Marketing has started 2023 with a new office and a new look, as they look to build on the successes of the last five years.
Established by experienced digital marketer Alix Charles in 2018, the firm began as a small freelance operation from offices in Neath Abbey, as Alix explains.
“I had always wanted to run my own business, and after many years working for some of the largest agencies in Wales, I decided to venture out on my own, so secured funding from the Development Bank of Wales and set up Alix Digital.”
Having managed the PPC advertising and SEO for some of the UK’s largest businesses, Alix used her knowledge and skill in this area of marketing to offer a similar suite of services to local businesses, and very quickly, the company expanded.
“In order to secure new clients, I initiated my own Pay Per Click campaign and very quickly, I began getting enquiries,” reflected Alix, “and in a short space of time, I was not only dealing with new clients throughout the UK but actively growing my in-house team as well.”
Alix was soon joined by two other PPC and SEO specialists and by 2022, the team had grown to four full-time members of staff servicing a portfolio of clients across a range of sectors.
However with this success came a new set of challenges, most notably the team were quickly out-growing their Neath Abbey offices and with more and more clients in the Swansea Bay City Region, the decision was made to move.
“The plan has always been to expand the...
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