Find out how to detect an SEO Scam
Is SEO a scam? Achieving a strong ranking on Google Search is something all businesses aspire to – or should, at least. But if you’re afraid to take this step, read on for updated insights into the world of SEO for 2023.
Plenty of marketing professionals promise overnight results using tools such as paid ads and sponsored posts. Sounds too good to be true, especially if your goal is to get organic traffic.
There’s no magic spell that will instantly propel your site to first place on Google. It takes time, patience, and a number of strategies, including technical SEO, on-page SEO and off-page SEO.
SEO is effectively an ever-changing science, which relies on a series of strategies to get results. Think of it like making a cake without sugar: the mix won’t rise properly!
How to detect false promises
Let’s get straight to the point: is SEO a Scam? The answer is NO – if done properly. SEO is a vital marketing tool, but understanding why it works is essential to success.
We’ll look at some of the right ways to conduct SEO campaigns later on in this article. Always be aware of false promises in SEO. Run for the hills if you come across SEO professionals who:
- guarantee fast results
- act like they have insider knowledge of Google
- promise impossible results
- use outdated techniques such as:
- Keyword stuffing, i.e. piling up the keyword every possible chance they get
- Private Blog Networks or PBNs – irrelevant blogs that are used exclusively to rank...
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