- Anne Moss owns 25 websites where she blogs regularly about topics like gardening or home decor.
- She started in 2000 and for years made $3,000 a month — now she makes $130,000 in revenue monthly.
- She focuses on creating quality content and training her writers to engage readers.
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This as-told-to essay is based on a conversation with Anne Moss, a 50-year-old cofounder of 25 websites based in Chicago. Insider has verified her business revenue with documentation. The following has been edited for length and clarity.
In 2000, I started a blog in Hebrew about cats called The Cat Site because I loved cats. For my second blog I decided to write in English to reach a wider audience.
I left my military career in 1998, and my husband kept his full-time job to give us a safety net. It worked well for me as a mother of two sons because I could homeschool them while working on my new business.
For the first 15 years or so I was making about $3,000 a month from ad revenue. I learned how to run ads by myself through online research.
I continued to buy websites for the next two...
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