Noogler: SEO is spam, ads help you rank
In 2012, a Googler made headlines when he said “SEO isn’t good for users or the Internet at large,” and “It’s a bug that you could rank highly in Google without buying ads, and Google is trying to fix the bug.”
Was it Matt Cutts, John Mueller, or another prominent Googler who said this? No. It was actually a Noogler (or new Googler).
So did this this new employee slip up and reveal what Google really thinks? No. Far more likely, he simply didn’t know what he was talking about.
Google didn’t view SEO as spam. As for ads, Google said: “As always, Google search rankings are completely unrelated to Google’s paid advertising services and other partnerships, and there is absolutely no way for a webmaster to pay money to increase search rankings.”
Read all about it in Google Clarifies: No, Ads Shouldn’t Help Rankings & No, SEO Isn’t Bad.
And yet, more than a decade later, these SEO myths persist.
Also on this day
2022: Google’s John Mueller said the issue was related to a “temporary drop in how we calculate how much we can crawl,” implying there was no issue with the Shopify sites.
2022: It presented users with various drop-down menu options to learn more about the product they were searching for.
2022: It impacted Google Search, Google Discover, and Google News data.
2020: It seemed like maybe Google didn’t want users to use stock photos.
2020: Users could take actions within the corresponding Google app through Siri by saying trigger...
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