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Sitemap. While this is a term you may be familiar with, what does it mean?
Do you need one? Where do you find one? How do you make one?
These are valid questions; for some, there might be more than one answer.
Today, we will take a deep dive into the sitemap world, so that you can walk away with the necessary answers and confidence around the topic!
What Is A Sitemap?
Let’s start here.
Defining a sitemap is essential for several reasons, and we are going to go through the two main types that apply to technical SEO: XML and HTML sitemaps.
XML Sitemap
An XML sitemap is a file that provides a website’s essential pages, videos, and other important files for Google to discover when crawling the site.
Not only are these listed in the file, but the sitemap can also provide details for Google to know – for instance, when the page was last updated, and if the content is available in other languages.
As I mentioned, you can also provide details about content types like videos, photos, and news-related content, specifically in your XML sitemap.
According to the Google Developers Sitemaps section, the following can be included for specific types of content in your sitemap:
- A sitemap video entry can specify the video running time, rating, and age-appropriateness rating.
- A sitemap image entry can include the location of the...
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