Google Chrome to mark non-HTTPS sites as ‘not secure’
In 2018, Google announced it would identify all sites that had not migrated to HTTPS as “not secure” in the Chrome browser.
Google had already been pushing webmasters to make the change to non-secure websites for years – including hinting at a small ranking boost to further incentivize the shift.
According to Google, in 2018:
- Over 68% of Chrome traffic on both Android and Windows was protected
- Over 78% of Chrome traffic on both Chrome OS and Mac was protected
- 81 of the top 100 sites on the web were using HTTPS by default
Read all about it in Effective July 2018, Google’s Chrome browser will mark non-HTTPS sites as ‘not secure’.
Also on this day
Google launches revamped Search Ads 360
2022: It supported Performance Max and Discovery campaigns, included a refreshed UI and greater support for other search engines.
2022: The feature made it easier for users to revisit topics they searched for days or weeks ago.
2022: This made it easier for for publishers who had already verified their sites with Bing Webmaster Tools to access the Bing News PubHub features.
2021: Google published a whole new set of manual actions around Google News and Google Discover policies and guidelines.
2021: The feature let business owners optimize their ads for specific keywords
2018: After years of pushing for ‘secure by default’ websites, Google would identify insecure sites in the Chrome browser beginning mid-Summer.
2018: Google wouldn’t...
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