Another Unconfirmed Google Search Ranking Algorithm Update Around February 14th - Search Engine Roundtable

Here we go again; yet another Google search ranking algorithm update seems to have touched down on February 14th, maybe as early as February 13th, and seems to be continuing to shake things up throughout today. We previously covered unconfirmed updates on the 8th/9th and also the 4th.

I am seeing an increase in chatter starting on the 13th of February into today as well as some of the Google automated tracking tools are picking up on volatility and fluctuations.

We are due a broad core update soon, so maybe we are all getting that itch?

SEO Chatter

Here is some of the chatter here in the comments and also on WebmasterWorld:

Is it me or has traffic died the last couple of days? Really died!

Today, my traffic showed a steep drop, the worst value I have seen in 2023. How about yours?

No traffic on 14th feb. organic traffic is less than 20% as compared to previous year comparison.

Something is definitely going on, for the first time in years in the last 24 hours I have not received ONE piece of email spam, not one, zero spam ... Considering the usual volume of garbage I get this is very significant.

The past week and a bit - nearly 2 weeks we had higher traffic and loads of conversions. We took around 3 weeks worth of orders in this space of time. Then last Tuesday / Wednesday google closed down that traffic and we have not had a single order since.

I'm in a different market, lead generation, but the timeline sounds remarkably similar. For 2-3 weeks we saw higher volume,...

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