How to Use Data-Driven to Create Better Digital PR Campaign - Search Engine Journal

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People talk about what they want to read and a good digital PR professional must know what to share.

Link building is one of the most difficult strategies in an SEO project. With some innovation and creativity, you can transform it into a tough, but rewarding journey.

So, I’m going to teach you how to improve your link building strategy by achieving important links using data-driven journalism, marketing research, and Google Forms.

Original research makes great linkbait!

First of all: nothing here is doctrine. This is just one of many available strategies that you can apply to your daily link building job.

As a specialist, one of my daily activities is to read and study a lot of articles.

We live in the “content age”, but you must keep in mind what really matters for your project. Simplifying and being objective about what you want for your clients will help you to find value in the journey, and find good content to inspire your strategies – like this article.

Hopefully, this material will open your mind to a lot of good ideas.

To be as helpful as possible, I’m going to teach you how to create a digital PR data-based campaign and pull the perfect headlines.

And don’t worry about the niche; This kind of strategy can be used by anyone.

Here’s how to merge data-driven with search intent and extract more information...

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