As search engines like Google have become global phenomena, careers dedicated to understanding and interpreting search engine tools and trends have naturally emerged, made waves, and become digitally essential.
The appeal of SEO-based careers is stronger than ever. As an SEO enthusiast eager to embark on or elevate your SEO journey, consider these exciting paths.
1. SEO Writer
These extraordinary wordsmiths know how to wield and spin words, especially keywords, like magic. An SEO writer's efforts go beyond crafting compelling content; they also transform keywords into captivating pieces that draw readers in and scale search engine rankings.
SEO writers usually have some background in either content or copywriting, so if you're looking to transition into the SEO writing track, that would be a great place to start. You should also get up to speed with tools that you can use to review a website’s SEO and learn how to apply them. Ultimately, SEO writers strive to create content that makes brands more visible.
2. SEO Specialist
Of the many reasons to become an SEO specialist, the most prominent is that they are storehouses of experience and expertise in search engine optimization. SEO specialists know how to navigate the wild wonderland of Google search rankings and are adept at orchestrating vivid content strategies using tools like SEMrush and Google Analytics.
As their name implies, they are search engine experts who blend their marketing, keyword analysis, and project...
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