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Monday, November 25, 2024

How to Make Money on Google - Small Business Trends

Last updated Monday, August 28, 2023 12:02 ET , Source: NewsService

Are you looking to make money on Google? There are several different ways to do that, including AdSense and placing an app in the Google Play Store, to name just a few. Google Blogger is another option. It’s a mobile app that allows you to post and view what you write.

This blog is going to walk you through how to make money on Google using Google’s various monetization tools.

The Basics: Understanding Google’s Monetization Tools

The search engine has a couple of key monetization tools. Google Ads was previously known as Google AdWords. It allows small businesses to manage and create their own pay-per-click campaigns. This is paid advertising.

The other big tool is called Google AdSense. This allows content creators, bloggers, and website owners to make money by displaying targeted Google ads.

Read on to find out more about each.

Google Adsense: Pay-per-click Advertising

This tool uses what’s called contextual targeting. That matches up ads with the content that’s on any specific webpage. It leads to higher click-through rates because it helps users to find relevant advertising.

The Google AdSense Program: Monetizing Your Website

Website owners can use Google AdSense by applying for an account. Google will take a look at the content to make sure it meets its criteria.

They will be looking for compliance with Google’s terms of service as well as original content. Once approved, a publisher gets access to the platform and starts creating different ads. These can include...



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