If you’re focused on growing your income, zeroing in on high-demand skills could be a game changer. A recent study regarding sources of wage growth by Jerome Adda, a professor of economics at Bocconi University in Milan, Italy, found that learning new cognitive skills can be a good investment and often results in receiving competing job offers and increasing your earning power over time.
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Here are some high-demand skills that have the best chance of padding your paycheck — plus, find out what it will take in terms of both time and money — to learn each one.
Search Engine Optimization
- Cost to learn: Courses range from $100 to $1,500.
- Time to learn: You can gain a reasonable understanding of SEO within two to three months with consistent study. For a level of mastery, expect to invest a minimum of one year. Practical application of the skills you learn is a must for mastery, such as building a successful blog using SEO strategies.
Search engine optimization — aka SEO — is an indispensable skill when it comes to digital marketing because knowing how to leverage it can improve a brand’s or business’ visibility and drive traffic to its website. SEO involves knowing how to identify and implement the right keywords for search visibility, optimize web pages and create backlinks and monitor performance through tools such as Google Analytics.
SEO experts on Upwork are...
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