This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own.
We’ve all experienced websites that take forever to load. It’s not a great first impression!
A fast website can help you get more traffic and encourage your visitors to explore more of what you offer. (Check how fast your website is right now )
But sometimes, once you speed up your website the first time, new user experience metrics like Interaction To Next Paint roll out.
Other times, the surprise culprit server load slows down your site when you’re not paying attention.
So, what can you do to speed up your website and stay on top of your web performance over time?
The straightforward answer: set up page speed monitoring for your website.
Why Is Page Speed Important In SEO?
Page speed and how it relates to your user’s experience is a ranking signal.
Once users have decided to open your website, it’s important to ensure the website loads quickly and provides a good experience. If users can quickly find the information they need, they are more likely to check out the rest of your website or go through your checkout flow.
Therefore, making your website fast has several benefits, helping you:
- Rank higher in Google and increase organic traffic.
- Deliver a better user experience and increase conversions.
- Reduce costs for you and your visitors.
For example, 70% of consumers say they are less likely to buy something online or return to a website if the website is slow. Google...
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