Google Ads - a paid online advertising platform developed by Google - is a marketing tool to promote your business and increase traffic to your website.
Google Ads - a paid online advertising platform developed by Google. This is undoubtedly the most effective marketing approach to promote your business, sell products/services, raise brand awareness as well increase traffic to your website. If you are considering investing in Google Ads, you can go with a Search ad campaign which is the most common type of Google Ads ad and it appears on the Search Engine Result Page(SERP). However, businesses can also use Google Ads to run display ads, YouTube ads, shopping ads and more.
As per the latest study, the revenue of Google Ads was around $59 billion in Q4 2022 and it is expected that the revenue will increase by 9.5% in 2023. More than 84% of businesses are using Responsive Ads as of 2023. Small to mid-sized businesses spend around $9000-$10,000 on an average on Google Ads. If you are willing to invest in Google Ads, you have come to the right place.
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