If you’ve been reading my content for a while, you know I’m always emphasizing the importance of creating exceptional content. You’ve got to go the extra mile, cover a topic in more detail, and create something that’s really worth your reader’s time.
But that’s only half the battle.
You could spend a week creating the greatest blog post in the world. But it won’t be worth much if you don’t have an equally good content distribution strategy in place. In fact, I’d go as far as saying content distribution is more important than content creation.
In this post, I’ll teach you the fundamentals of business content distribution, present a step-by-step plan you can follow to get your content out there, and share my secret tips and tools to effectively distribute content.
What Is Content Distribution?
Content distribution is a way to get as many eyeballs on your content as possible. Content distribution includes the processes of publishing, sharing, and promoting your content across various channels.
Effective content distribution is vital if you want people to read your content. The truth is there’s so much new content created every day that it’s hard to stand out. These statistics don’t make for good reading:
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