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Thursday, February 22, 2024

SEO Specialist/Digital Manager - South Africa - Cape Town - Bizcommunity.com

Last updated Monday, October 30, 2023 18:02 ET , Source: NewsService

Location: Cape Town, Bellville
Type: Permanent
Reference: #24336
Company: Datafin Recruitment

Drive results for a diverse client base as the next SEO specialist/digital manager sought by a forward-thinking advertising agency to join its team. In this role, you will develop and execute SEO strategies that integrate data insights from Google Analytics and other sources. Additionally, you will conduct in-depth technical SEO audits, optimise websites for search engines, and lead content marketing strategies while formulating and overseeing link-building strategies to elevate SEO rankings and online prominence. The ideal candidate should preferably possess a bachelor's degree in marketing, journalism, communications, information systems, or a relevant field, with eight or more years of demonstrable SEO experience, including expertise in Google Analytics, Google Ads (PPC), content marketing, Looker Studio, Search Console, SEO Tools, and account management tools such as Google Analytics, SEMrush, Ahrefs, Majestic, and Screaming Frog.

Duties:

SEO strategies:

  • Develop and execute SEO strategies using data insights from Google Analytics to achieve results for a diverse client base.

Technical SEO:

  • Perform in-depth technical SEO audits, optimise websites for search engines, and stay updated on emerging website technologies for on-site SEO improvements. Utilize tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Majestic, and Screaming Frog.

Content creation...



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