Former Consumer Credit Counseling Service of Greater Dallas Seeks Wider Audience for Expanded Outreach Programs
DALLAS, TX - (Nov. 17, 2015) – Transformance, Inc., formerly Consumer Credit Counseling Service (CCCS) of Greater Dallas, has named TrizCom Public Relations as its agency of record. Effective immediately, TrizCom PR will handle all public relations initiatives including media outreach campaigns. Transformance is a full-service credit counseling and financial literacy nonprofit, headquartered in Dallas with regional representation in several key markets including the cities of Amarillo; Austin; Ardmore, Oklahoma; and Colorado Springs, Colorado.
In bringing TrizCom PR on board, Transformance seeks to expand its messaging to a wider audience. Efforts will include its traditional crisis counseling and instructor-led educational offerings while also launching a portfolio of multiplatform, e-learning offerings designed to promote financial resiliency and wealth accumulation through informed decision making and long-term behavior modification. The Transformance suite of financial learning products, including e-learning, is designed to have a sustainable, measurable impact with the potential to reach 10 million consumers.
“With over 40 years of assisting consumers in North Texas, we’ve rebranded as Transformance and are ready to take our expanded outreach programs to a much wider audience. With the amount of media contacts and campaign experience that TrizCom brings to the table, they seem well-suited to help us reach that goal,” said Ken Goodgames, president and CEO of Transformance.
Founder and CEO of TrizCom PR, Jo Trizila, adds, “We are ready to beginning sharing the wealth of information Transformance has to the media and public. To represent a company with as rich a history as Transformance is an honor. TrizCom is well-versed in the nonprofit side of corporate communications, and we look forward to expanding awareness and consideration of their cutting-edge outreach programs to key audiences.”
In the past 40 years, Transformance has assisted over 1.7 million North Texans. For more information, please visit Transformance on the web at: www.transformanceusa.org. For more information on TrizCom, please visit www.trizcom.com.
About Transformance, Inc.
In 2015, the agency will have delivered more than 125,000 consumer interactions through financial counseling, outreach, and education. In 2016, the agency expects to serve up to 1 million low and moderate income families with transformative financial learning solutions accessible on-line and through a new mobile app.
Since its founding in 1974 as Consumer Credit Counseling Service of Greater Dallas, the agency has empowered clients to overcome adversity and attain their financial goals. Services include credit/budget counseling; financial education; housing counseling; individual debt management and bankruptcy counseling. Transformance will:
• Provide a national non-profit resource dedicated to confidential and professional counseling to assist financially distressed or economically vulnerable families
• Develop and foster community educational programs on family money management, budgeting and the wise use of money and credit
• Develop and maintain a positive working relationship with the credit community, employee assistance programs, professional counselors and community-based social service agencies
• Provide opportunities for economic empowerment of low and moderate income families and with a particular focus on at-risk communities such as seniors, military families, veterans, communities of color and single, female-headed households
• Enable good financial knowledge early in life through its focus on education of students (K -12) and their parents through agency strategic partnerships
Transformance, Inc., is a 501c (3) nonprofit founded in 1974, and is a United Way Service Provider as well as a HUD-approved multi-state housing counseling and education organization. The agency is formally accredited every four years by the Council on Accreditation for Children and Families (COA) to ensure compliance with top industry standards and best practices. The agency has its headquarters in Dallas, TX, with satellite offices in Arlington, Amarillo, Ardmore, OK, and Colorado Springs, CO.
To read more about Transformance, Inc., or for an annual report, visit http://www.transformanceusa.org.
About TrizCom Public Relations
From national industry leaders and Dallas-Fort Worth’s largest companies to startups and growing enterprises, TrizCom PR provides public relations and social media services to a wide variety of businesses encompassing startup, healthcare, lifestyle brands, B2B, energy, tech, entertainment, food/beverage and beyond. TrizCom PR has a dynamic track record of local, regional, national and international media placements on behalf of its clients that, if monetized, would equal hundreds of millions of dollars. They recently opened PITCH PR- Powered by TrizCom PR, in partnership with the Dallas Entrepreneur Center (DEC), a firm that works within the confines of early-stage entrepreneurs to satisfy the gap of public relations in Dallas’ startup ecosystem to better bridge innovation and media in Dallas’ thriving entrepreneurial community. For more information on TrizCom PR or Pitch PR, call 972-247-1369 or visit www.TrizCom.com. Or www.pitchpr.co.
Senior Account Manager
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