SalesFUSION™ is the maker of SalesFUSION 360, an integrated marketing automation platform. This week, SalesFUSION announced its results for the 3rd Quarter, 2012 and boasted 65 net new customers with a large volume of enterprise-class accounts.
Said Kevin Miller, CMO of SalesFUSION; “We are very pleased with our new customer acquisition and revenue for Q3-2012. Historically, July and early August have been slow but this year seemed to buck the trend. We had a very strong August and record-breaking September in terms of new monthly recurring revenue and new clients. We opened new CRM markets for SalesFUSION this year with enhanced releases of our marketing automation integration with Sage and Sugar CRM, which has led to several strategic partnerships that are yielding strong results in the CRM channel. We are looking an even stronger Q4 and given the current trends and slight improvements in the economic environment, we are confident SalesFUSION will be over 700 clients in 12/13”.
This year, SalesFUSION continued to take a leadership position in the industry in terms of offering marketing automation software that is pre-integrated with leading CRM systems. SalesFUSION released native integrations with Sage CRM, Sage SalesLogix and Sugar CRM. All of these releases are version 2.X releases that built upon the earlier integrations that focused on database connectivity and iFrame integration. The new marketing automation integrations and exposure in the Sage & Sugar CRM communities have helped drive increased adoption, particularly in enterprise-class accounts.
Said Miller; “While we’re thrilled with the number of clients, we’re even more pleased that we’re consistently selling to accounts that are in the $2000-$5000 per month MRR (monthly recurring revenue) range. We have seen more than 40% of the new customers in Q3 classified as Professional Edition and Enterprise edition. This validates the strength and scope of our platform”.
The SalesFUSION marketing automation platform, which is built primarily for b2b marketers, can be used as a stand-alone marketing system with an included CRM database or connected to leading CRM packages such as Salesforce.com, Microsoft Dynamics, Sage CRM, Sage SalesLogix or Sugar CRM. The vast majority of SalesFUSION customers choose SalesFUSION because of the breadth of functionality coupled with native integration inside of their installed CRM Systems.
SalesFUSION 360 provides software that accelerates revenue by connecting sales and marketing with prospects at the moment they are ready to buy. This is made possible through the SalesFusion 360™ suite, which complements CRM applications by adding an on-demand enterprise lead management service. SalesFUSION 360 increases lead quantity, lead quality, and revenue conversion rates by integrating and automating the lead management process. Visit our site: www.salesfusion.com.
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