Small businesses can create and offer a great ecommerce experience for their customers on Shopify. However, without traffic, all that effort would be lost.
Opinions expressed by Entrepreneur contributors are their own.
So you decided to build an ecommerce website, did your due diligence regarding platform research and chose to go with Shopify. After all, Shopify is becoming the Amazon of ecommerce platforms. Even big brands like Nestle, Pepsi and Unilever are using it. So it must be a good fit for you, right?
Well yes! Shopify is an excellent platform for almost every type of business of every size. From solopreneurs to large enterprises, Shopify offers the tools needed for every business stage.
However, that doesn't come without some caveats — SEO being one of those.
As you grow your business and learn more about SEO, you will learn that Shopify has some limitations regarding technical optimization, URL structure and AMP, among others.
Yes, it's also true that you can solve some of those issues with apps; however, that can quickly add up and increase your monthly costs, which isn't a very good idea for a small, bootstrapped business.
So now what do you do? How do you optimize your Shopify store to get more organic traffic? That’s where this Shopify SEO guide comes into play!
Here are five essential Shopify SEO tips on how to increase your organic traffic and rankings in Google —no coding or technical skills necessary!
1. Perform in-depth keyword and audience research
In...
Read Full Story: https://www.entrepreneur.com/article/386256
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.
