Artificial intelligence has made dramatic inroads in recent years, bringing new opportunities to multiple industries. A big example is digital marketing, where AI is now capable of handling around 43% of on-site SEO using advanced automated functions that give the company who developed it an upper hand in their marketplaces.
According to Tyler Horsley of Nuclear Networking, a leading Denver SEO company, AI has become a force multiplier that allows his team to serve clients better than ever and show quicker results.
"Search engine optimization has traditionally required a heavy hands-on approach with an overwhelming amount of manual work," said Tyler. "These days, we're able to leverage internally-developed AI-driven software to automate many critical functions, so we can do more in less time and prioritize our human bandwidth for more strategy-intensive activities."
When most people think about artificial intelligence, they imagine bad sci-fi movies, where robots overthrow humanity. In the real world, AI is just another tool in a digital marketer's basket - albeit a very powerful tool that can yield eye-opening results.
While it has become a robust force in the world of SEO, AI isn't really a single strategy, tactic or technology. Instead, it serves as a blanket term that encompasses a diverse array of emerging technologies designed to perform tasks faster and better than humans.
In recent years, nearly half of all organizations have incorporated AI in some fashion to...
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