If you want your website to rank well in Google’s search engine results, you need to play by Google’s rules. Right now, that means getting up to speed on its latest Core Web Vitals update – a set of factors that feed into the Page Experience rankings signal.
In simple terms? There are now more boxes you need to tick off in order to deliver a great user experience and, in doing so, show Google that your pages deserve to rank well!
There’s a lot of Core Web Vitals advice out there for WordPress users, but what about the impact on website builders like Shopify, Wix, and Squarespace? The Website Builder Expert team carried out research on 3,000 URLs across top ecommerce website builders to see exactly how they scored against Google’s performance goals.
What Are Core Web Vitals?
First of all, let’s be clear on what you’re dealing with, exactly. Core Web Vitals are made up of three main factors, which feed into Google’s overall Page Experience ranking signal. This is why Core Web Vitals are so important – score well, and your rankings will benefit. Score poorly, and your rankings will drop.
The three Core Web Vitals factors are:
1. Largest Contentful Paint (LCP): Measures how long a page’s main content takes to load – aim for 2.5 seconds or less
2. First Input Delay (FID): Measures how long a page takes to become interactive – aim for less than 100 milliseconds
3. Cumulative Shift Layout (CLS): Measures unexpected content movement – aim for a score of less than 0.1
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Read Full Story: https://www.digitalinformationworld.com/2021/10/googles-core-web-vitals-and-ecommerce.html
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