Initial impressions are everything for a dental practice. If potential patients can find trustworthy reviews about your practice, they’ll use the reviews to decide whether they should give you a call. This is where online reputation management (ORM) plays an enormous role for dentists and their practices. ORM ensures that when potential patients find your practice online, they have a great first impression and feel like they can trust you before they even step foot in your practice.
There are four ways that a dental office can make sure its online reputation is as good as it can be. Online reviews, reputation management tools, social media, and search engine optimization (SEO) all help build trust for your potential patients. Here, I’ll focus on online reviews.
The foundation of every dental practice is building trust with patients. Word-of-mouth marketing continues to be the best way for dentists to grow in their communities, but today’s word-of-mouth marketing is happening online with Google and Facebook reviews. Having positive online reviews is one of the best ways to make your practice stand out from the competition. Nearly 90% of consumers use the internet to find information about a business. With many people going online to search for dental information, it’s important for dentists to develop a strong social media presence.
How does a dentist go about getting lots of online reviews? The good news is that it’s not as hard as many dentists think. It’s as simple as...
Read Full Story: https://www.dentistryiq.com/practice-management/marketing/article/14211572/3-tips-to-double-your-online-dental-reviews
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