Basic SEO is not enough anymore, a new strategy helps startups grow digital presence - Marketing Interactive

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When startups begin operating, owners typically aim to expand their business and attract a large clientele. Understandably, these are the goals of every company regardless of the size. Although many startups begin with the same goals, only a few of them can achieve them. Why? They all invest in products and services and are motivated and ambitious to succeed. However, too many startups never reach their peak. Investments need to be smart so they can be profitable. Some business owners invest greatly but still don’t see notable results.

The role of digital marketing today is enormous, especially for start-up companies.

The role of digital marketing today is enormous, especially for small businesses. Large companies can rely on word-of-mouth marketing strategies and their long-lasting reputation to attract new customers even without plenty of marketing coverage. Startups, however, cannot only rely on word-of-mouth and similar marketing methods. Instead, they need a fast yet effective brand building strategy that can attract target audiences rapidly to give themselves a powerful boost that will bring opportunities and help their business expand.

Digital marketing – Effective practices for positive results
Entrepreneurs are aware that without efficacious online marketing, the road to success is slow, costly, and the results are uncertain. So, even well-established companies are...

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