Monday, October 25, 2021

How Is ThatWare’s AI-based SEO A Significant Leap Towards the Growth of Digital - Hindustan Times

Last updated Thursday, October 7, 2021 10:42 ET , Source: NewsService

For enabling new and established enterprises, innovative technology has long been the standard. In this competitive period, it has been observed that a company’s revenue generation is directly proportionate to its technological advancement.

According to studies, the digital marketing business is rapidly changing and evolving. According to research, search engine optimization accounts for 76 percent of digital marketing performance.

As a result, people worldwide are putting in a lot of effort to acquire the correct level of search optimization for their online inventory or websites. The unpleasant fact is that this is enhancing the industry’s competitiveness on a far larger scale.

Search engines like Google, Bing, and others are launching attempts to rank websites using far more efficient ranking algorithms to keep up with the rising demand for SEO and the overall competitiveness. These algorithms are now AI-driven rather than manual-driven.

Yes, you read that correctly. Companies like Google, Bing, Yahoo, and others are spending a lot of money creating and maintaining effective web crawlers. These crawlers use semantic engineering, information retrieval, natural language processing (NLP), data mining, text mining, predictive analysis, decision making, automation, and other AI processes and concepts.

Now that there are so many AI-driven web crawlers, search engine optimization methods should also be AI-based. Not only can an AI-based SEO strategy help your online business...

Read Full Story: https://www.hindustantimes.com/brand-post/how-is-thatware-s-ai-based-seo-a-significant-leap-towards-the-growth-of-digital-101633617340070.html

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