As the digital age reaches a new stride, opportunities for digital brands grow — but so does their competition. More and more businesses are operating in online-first or online-only capacities, and launching innovative new products has never been easier. Still, internet attention is hard to come by. These smaller brands have to compete against billion-dollar companies for clicks, views, and customers. Thankfully, GR0 is here to help.
“We give brands the opportunity to work with huge celebrities they wouldn’t normally be able to afford because they couldn’t put millions of dollars down upfront,” explains Jon Zacharias, Co-Founder of GR0. “But they can afford a whitelisting campaign. It’s a new type of campaign that we’re offering, and it is very, very powerful.”
GR0’s origin story dates back to 2011 after Zacharias graduated from the California Western School of Law. While completing his academic studies, Zacharias worked at a law firm to make ends meet. He quickly discovered that his favorite part of the job was researching and pursuing cases, not following their path through the legal system.
Once Zacharias earned his JD, he set his sights on this newfound passion — Search Engine Optimization, or SEO. As he studied the power behind Google’s search algorithm, Zacharias realized an overwhelming amount of information was being filtered through this one standalone software. By understanding the science of Google search, companies could grow their audience without expensive...
Read Full Story: https://www.lifeandstylemag.com/posts/jon-zacharias-is-taking-digital-marketing-to-the-next-level-with-gr0/
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