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Friday, April 19, 2024

Crawl Errors & Crawl Budget: Are They Google Ranking Factors? - Search Engine Journal

Last updated Wednesday, October 20, 2021 06:45 ET , Source: NewsService

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Pop quiz: If you publish a webpage, do search engines rank it?

Not always.

For a search engine to rank your page, it has to crawl it first.

This is where the crawl budget comes into play.

Search engines use their crawl budget to crawl your website.

If there is a crawl error on the webpage (i.e., 404, 403, 503, etc.), search engines will not crawl the page with the error.

In an attempt to set the record straight once and for all, we’ve tapped into Google’s documents to fact-check this common SEO myth.

Drumroll, please: Find the truth about some of your crawl errors and crawl budget beliefs ahead.

The Claim: Crawl Errors & Crawl Budget As Ranking Factors

Before exploring the evidence, here’s a bit of a refresher on crawl errors and crawl budget.

What Is A Crawl Error?

Crawl errors are issues search engines discover when trying to access a webpage. These errors stop search engines from reading and indexing your content.

If search engines can’t read or index your content, the chances of ranking for those pages are slim.

What Is Crawl Budget?

Crawl budget refers to the amount of pages a search engine can crawl. Google breaks down its crawl budget by two factors:

  • Crawl rate limit, the speed of pages, crawl errors, and crawl limit set in Google Search...


Read Full Story: https://www.searchenginejournal.com/ranking-factors/crawl-errors-budget/

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