Whether you just started your e-commerce business or have been around for a while – attracting more customers is likely important to you. For e-commerce websites, higher (and better quality) traffic often equals more sales.
When it comes to funnelling higher quality leads to your website, there’s no better strategy than SEO. Advertising experts agree that SEO produces the highest ROI of any marketing tactic, and the results it brings last longer.[i] Despite this, it’s common for online sellers to build and maintain their store with almost no SEO strategy.
If up until now you’ve been ignoring SEO or have simply been unsure of how it adds value to your online store, this guide is for you. Here, we will be explaining what e-commerce SEO means, why it’s vital for success, and how to get started.
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What is SEO?
SEO stands for “search engine optimization.” It includes a whole range of tactics designed to help increase the quantity and value of search engine traffic that goes to a website. Essentially, the goal is to help your website pages rank higher on search engines, allowing you to have better visibility and leads.
E-commerce SEO is specially targeted towards improving the number of leads, and ultimately the sales volume of e-commerce sites. Even if you already have a lot of website traffic, SEO tactics work to attract better-qualified leads. So, you not only boost your website traffic, but also draw more visitors that are willing to make a purchase.
SEO...
Read Full Story: https://seller.alibaba.com/businessblogs/px1n7p78-why-seo-is-important-for-e-commerce-an-easy-to-follow-guide
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