Saturday, January 22, 2022

6 Core Web Vitals Extraction Methods For CrUX With Pros & Cons - Search Engine Journal

Last updated Tuesday, January 4, 2022 09:45 ET , Source: NewsService

Since the announcement of the Page Experience update and its full rollout last September 2021, many SEO professionals worldwide have turned their attention to improving Core Web Vitals for the websites they manage.

Making sure that you have a good user experience across all browsers and devices is important from a business standpoint.

However, as SEO experts, we need to understand not only how users experience our site, but how Google is measuring Core Web Vitals and whether there is a way to get access to this data, as well.

That way, we not only benefit our users but know how Google judges our websites – and our competitors’ – within this specific area. This ultimately enables us to prioritize fixes based on this information.

With that in mind, in this article we’re exploring:

  • What data Google uses to measure Core Web Vitals.
  • What sources are available to extract this data and their limitations.
  • Which are the best sources for SEO purposes (from my point of view).
  • How to access these data sources, with examples.

What Data Is Google Using To Measure Core Web Vitals?

Based on the information Google has provided, they are using the data collected in the Chrome User Experience Report to measure Core Web Vitals for Search.

They have announced this on multiple occasions, including John Mueller’s “Core Web Vitals & SEO” session at the Chrome Dev Summit in 2020 and most recently during the Web Vitals AMA session at Google I/O 2021.

Core Web Vitals and SEO, Google Chrome...

Read Full Story: https://www.searchenginejournal.com/extracting-cwv-crux-seo/430020/

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