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Saturday, January 22, 2022

Voice Search: 6 Invaluable SEO Strategies to Improve Your Rank - Business 2 Community

Last updated Tuesday, January 4, 2022 14:18 ET , Source: NewsService

Are you missing traffic opportunities because people aren’t searching the way you think they are?

If you haven’t optimized for voice search, this could be the case.

These six helpful voice search SEO strategies will help you get more organic traffic from people using Alexa, Siri, and Google Assistant, and contribute to your overall SEO strategy.

But first …

What is Voice Search?

Voice search enables people to search the Internet using regular speech. Devices with artificial intelligence can recognize your voice and query a search engine via voice recognition tech and natural language processing.

Although voice recognition has been around since the 1950s, it was only in 2011 when IBM’s Watson came out (you may have seen it beat contestants on Jeopardy!) that it became practical and relevant.

Voice search is now ubiquitous. Consider these voice search stats via Truelist, Techjury, and Vixen Labs:

  • 30% of daily searches are voice-based
  • 40% of adults use voice search daily
  • 1 billion voice searches take place each month
  • More than 40% of voice searches return results from featured snippets.
  • 30% of all searches took place on screenless devices in 2020
  • 58% of consumers use voice search to find a local business online
  • 122.7 million Americans used voice search in 2021
  • Google Assistant supports 30,000 smart home devices
  • 45.1% of voice assistant users prefer Apple’s Siri
  • Voice-based shopping will soar to $40 billion by 2022

And here are some stats from the recent Voice Consumer Index...



Read Full Story: https://www.business2community.com/seo/voice-search-6-invaluable-seo-strategies-to-improve-your-rank-02449768

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