×
Saturday, September 21, 2024

6 Image Optimization Tips From Google - Search Engine Journal

Last updated Monday, May 9, 2022 16:10 ET , Source: NewsService

See which organic keywords actually drive conversions

Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics.

Try For Free

In a new video from Google, Developer Advocate Alan Kent shares six tips for optimizing images for ecommerce websites.

While the video is specifically aimed at ecommerce sites, the advice is applicable to any website that serves a large number of images.

Clocking in at over 14-minutes, Google’s video is a lot to digest if you’re busy working on websites.

Here’s a more palatable recap you can consume in under five minutes.

These are Google’s tips for making images load faster and more efficiently.

1. Eliminate Image Cumulative Layout Shift (CLS)

CLS refers to instances where content on the page visually moves, or shifts, from one place to another as it’s loading.

While this problem isn’t exclusively caused by images, they can contribute to the problem if used incorrectly.

In most cases, CLS is easy to spot by looking for movement on a page during loading, but there are several tools to measure it.

For more on CLS, how to measure it, and how to fix it, see our comprehensive guide:

2. Correctly Size Your Images

Pick the right width and height for your images, as larger files take longer to download.

Sizing images correctly can be complicated due to the ranges of screen sizes and resolutions that visit your site.

If the browser crops the image on its own, the download size ends up being longer than...



Read Full Story: https://www.searchenginejournal.com/google-image-optimization/449366/

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.