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You’re searching for a lunch spot in an unfamiliar neighborhood, or you need a mechanic to assist with an unexpected flat tire.
Where do you look?
If you answered Google Maps, you’re not alone.
These days, many of us are turning to Google Maps to discover local businesses and make more informed buying decisions.
So how can local businesses rank higher in the place consumers are increasingly looking to purchase local products and services?
Here are ten steps to take in order to rank well, drive more traffic and secure more customers via Google Maps.
1. Claim And Complete A Google Business Profile
The first, crucial step in establishing visibility in Google Maps is claiming and optimizing your Google Business Profile (GBP – formerly known as Google My Business or GMB).
You can do this by simply searching for your business name on Google or Google Maps and verifying your listing if you have not already done so.
Once you have a listing and are logged into your Google account, you can now edit it, even from directly within the search results.
Being a Google property, GBP provides a primary signal to Google of your business’ existence – and the information here is assumed to be accurate and up to date.
Google will cross-reference these details with those it finds on your website and in other local...
Read Full Story: https://www.searchenginejournal.com/rank-higher-google-maps/454200/
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