5 Actionable Strategies To Improve Local Customer Experience At Scale - Search Engine Journal

This post was sponsored by Rio SEO. The opinions expressed in this article are the sponsor’s own.

Customer experience (CX) is more than just a buzzword – it’s what shapes a customer’s impression of your brand and how they talk about you with their friends, family, and business partners.

But as you think about scaling your CX efforts and local experience optimization, you may be wondering – where do you begin?

When it comes to thinking about your CX, you’ll want to consider your company’s:

• Local business listings, such as your Google Business Profile or your place on Apple Maps.
• Online reviews.
• Ease of checkout.
• Customer service channels.
• Ease of word-of-mouth marketing.

With all of these factors in play, how do you know that updating your customer service experience will be worth it?

Data says it’s worth taking the time to update your CX.

In fact, 94% of consumers say a bad review has convinced them to avoid a business entirely – and that’s just within one great area of improvement.

What if we taught you how to improve all areas of your customer experience?

Today, we’ll talk through five ways you can easily improve your customers’ experiences and increase your company’s profits at scale.

But first, let’s chat about why you would want to improve this experience.

How Will Improving Customer Experience Help Improve My Sales?

Your prospects have expectations before they discover your store on Google, so it’s vital that your brand matches their needs.

In fact, building a...

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