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Thursday, December 8, 2022

Trufla Announces truWeb Data Dashboard for Brokers - Canadian Underwriter

Last updated Thursday, November 24, 2022 14:05 ET , Source: NewsService

CALGARY, AB, NOVEMBER 24, 2022/insPRESS/ – Trufla is excited to announce the launch of their truWeb Dashboard for brokerages. The reporting tool gives brokers direct insight into customers’ buying behaviour by using key metrics, automatically tracked in an easy-to-use dashboard.

The truWeb dashboard is a vital tool for brokerages of any size whose goal is to use their website data to increase leads and revenue. The multi-faceted dashboard tracks and analyzes essential metrics, including traffic, engagement levels, and performance, improving the way brokers view and utilize their data.

“Our dashboard tells stories with your data. Stories that allow you to make informed decisions on marketing, sales, customer service, digital advertising and more. A Google Analytics certification is not needed to understand your website and marketing efforts,” says Sherif Gemayel, CEO of Trufla.

The truWeb Dashboard pulls data from multiple sources into succinct dashboards and reports that show metrics such as key performance indicators (KPIs), SEO stats and overall goals, all in one place.

Data may be readily available for brokers who use Google Analytics but often brokers have zero access to data or don’t have staff to analyze the data. Understanding key insights, such as SEO stats and the results of marketing initiatives, is a game changer. The truWeb reporting tool fills in the gaps of collecting and analyzing large amounts of data to ultimately drive sales and improve the customer’s...



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