Greetings, ET readers
SEO specialists help businesses take their keyword optimisation game from 0–100 in a reasonable amount of time. You know when you Google an event name or product and the information you searched for pops up on the first page of Google search? That happened because someone who understands SEO did their job properly.
The world of SEO careers is very diverse. You can be an SEO writer, manager, analyst, and editor. TechCabal and Zikoko both have SEO writers who are primarily responsible for writing articles using keywords and phrases curated by editorial team leads.
A career in SEO is perfect for people who enjoy writing and reviewing listicles, guides, and highly-engaging content such as, “10 cool things you didn’t know your iPhone could do” and “the best tech gadgets to pack in your travel bag.”
In today’s edition of #EnteringTech, we discuss everything you need to know about landing your first or second job as an SEO specialist.
- How many websites currently exist on the World Wide Web?
- What was the first search engine on the internet?
- How many people scroll past the first page of a search engine result page (SERP)?
Answers are at the bottom of this newsletter.
Who is an SEO Specialist?
Before we even talk about who an SEO specialist is, let’s explain SEO.
SEO is short for “Search Engine Optimisation” and it’s the process of making sure a website and its content are easily findable...
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